Vol 22 March 2013

Mac Everett
General Chairman

Kym Hougham
Executive Director

Jan Ivey
Director of Marketing and Sponsor Relations

Tony Schuster
Director of Operations

Gwen Crow
Tournament Coordinator

Paula Burnett
Volunteer Coordinator

Christine Lockett
Tournament Project Manager

James Stevens
Tournament Assistant

Kym's Corner

Kym Hougham, Executive Director

Behind the scenes

with Executive Director, Kym Hougham

I am sure many of you have already been following some of the golf on TV now that the football season is over. I always find the West Coast swing an exciting time on the PGA TOUR as we get to see some beautiful places as well as interesting and different golf courses.

Also with Tiger Woods and Phil Mickelson winning early in the season, the game of golf received a nice kickoff of sorts.

I have been doing some tournament visits this month as I start to reach out to players and see what their plans are for the Wells Fargo Championship. My first visit was to Miami for the World Golf Championships—Cadillac Championship. After that, I plan on spending a few days at the Arnold Palmer Invitational presented by MasterCard. In April, I may spend a day at the RBC Heritage at Hilton Head the week after the Masters.

The Arnold Palmer Invitational is a good place for me to see the players before they really get focused on the Masters. A lot of the players in the field at Bay Hill have played at Quail Hollow Club in the past. It is really good for the players to have the opportunity to ask me questions about the course, hotel accommodations, plans for the future, etc. As the face of the tournament on these visits, I normally get a lot of positive feedback from the players on how we can improve this or that and make their visit to our city as enjoyable as possible.

One of the realities I have shared with a lot of people is that with the exception of the four major championships, World Golf Championships and the FedExCup Playoff events, most golf tournaments are ‘electives’ for the TOUR player. The Wells Fargo Championship is one of them. We have been fortunate in that we have had some incredible fields for our tournament. These visits and our constant communication with the players and their managers are important.

One of the key messages I will be sharing is that some changes have occurred at Quail Hollow Club. These changes reflect some of the players’ input and are also being done to help us better stage our annual event. Moreover, as the club begins to prepare for the 2017 PGA Championship some structural items are needed as well.

In the near future, I will touch on these changes in more detail.

In the meantime, we are excited that the tournament is not too far away, the game of golf is back in conversation among many sports fans and players are starting to make plans to visit Charlotte this spring.